Sep 21, 20204 minThe Secret to Branding: Identify Your Unique Selling Points in 5 StepsLet’s talk Tim Hortons. Every time, the first few sips of my Tim Hortons’ Double Double throw me back to an outdoor ice-skating rink in A...
Sep 14, 20203 min11 Ways to Promote Your Book in 20202020 became a challenging year for book publishing houses. It’s not easy to promote new books without having offline launch parties.
