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I was 14 when I wrote my first report for a local newspaper in my hometown Nur-Sultan, Kazakhstan.

It was about a small local rock concert, but honestly, I didn’t feel like it was really worth sharing. I just wanted to see my name printed on that shaggy newsprint paper. In a way, it felt like my existence was confirmed and justified: my name was somewhere out there, living its own life, and real people I didn’t have heard of me.

Later on, I left journalism and switched to marketing.

My passion evolved: it was time for me to help others to share their stories, to make their names live their own lives.

Over the next few years, I did many things: became a project manager at the age of 16, interviewed billionaire Jeff Hoffman, and worked at a digital agency with over 200 employees. I buried my old writing portfolio (in Russian) upon moving to Canada and started all over again, with customer service jobs at Tim Hortons and door-to-door fundraising gigs, building a new English language resume from scratch.

Today I have a list of happy clients. I know what businesses want, what customers seek, and how they sometimes fail to reach each other.

Your product is your story. If you create something that you believe in, but you don’t know how to promote it online, let me know.

Here is my ongoing project:

ALAGUIDE publishing project

Let your story be heard.

Much love,


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